Close Like an Oscar-Winning Movie...  Solve and Satisfy!

Article Date: May 22, 2006

Great presentations follow the rules of great movies, plays and literary works.  It is often helpful to view them as a "three-act play."  Your closing lines constitute Act III.

• ACT III -  The Close.  It solves the problem.  Releases the tension.  Satisfies the listener.

• Here are 2 great closing lines which will stick in your listeners' heads after the meeting:

• (COMMITMENT) "Mr. Client . . . let's do this together.  I give you my personal commitment that I will do everything in my power to see that your mission is accomplished!"

• (FOCUS) "Ms. Client . . . if you remember only one thing from our meeting, please remember this:  I sell 93% of the homes I list within 10% of the listing price.  We will succeed, together."

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