A Little Interaction Goes a Long Way
Great teachers know that kids engage more enthusiastically and retain much more information if a subject is introduced through an interactive exercise as opposed to a one way lecture. Learning by doing is a well-documented educational technique.
The same exact principle applies to sales. Most customers would much rather be “involved” in a sales meeting than simply sit back and be lectured. Not only will they enjoy the experience much more, but if done well they will become emotionally involved and take a personal stake in the outcome of the discussion. Read More
